



The Embedded Software Forum 2008
- Technology Trends and Business Opportunities
| Date: | 12 June, 2008 (Thursday) |
| Time: | 9:00am - 12:45pm |
| Venue: | Lecture Theatre, 1/F, HKPC Building, 78 Tat Chee Avenue, Kowloon Tong, Hong Kong |
| Organized by: | America Hong Kong Electronics Association (now reformed as Hong Kong Electronics & Technologies Association) |
| Implemented by: | Hong Kong Productivity Council |
| Language: | English |
Rundown:
| Time | Event |
| 8:45am | Reception |
| 9:00am | Welcome Speech by Mr MY Wong JP - Chairman of HKETA / AHKEA |
| 9:05am | Speech by Guest of Honour Mr Eddy Chan - Commissioner of The Innovation and Technology Commission, HKSAR Government |
| 9:15am | "The Embedded Software Industry in HK - Challenge and Opportunities" By Mr Victor Ng - Deputy Chairman of HKETA / AHKEA |
| 9:40am | "ASTRI's Embedded Systems, Architecture and Software" By Dr Manuel Costa - COO of ASTRI |
| 10:05am | "A Successful Story: Embedded Software for Educational Electronics" By Mr CC Chui - Senior Engineering Manager of VTech Holdings Ltd. |
| 10:30am | Souvenir Presentation and Group Photo |
| 10:40am | Tea Break |
| 10:55am | "Chipset Technology Trends & Business Opportunities" By Mr Kevin Chia - Senior Director of Marketing of GeneralPlus Technology Inc. |
| 11:20am | "Embedded Platform Trends" By Mr Masayasu Odani - General Manager of Toshiba LSI System Support Co., Ltd. |
| 11:45am | Panel Discussion Moderator: Mr KT Yung - General Manager (ITID) of HKPC Panel Members: Mr CC Chui - Senior Engineering Manager, VTech Mr Kevin Chia - Senior Director of Marketing, GeneralPlus Dr Manuel Costa - COO, ASTRI Mr Masayasu Odani - General Manager, Toshiba Mr Victor Ng - Managing Director, Micom Tech Ltd. |
| 12:40pm | Closing Speech By Mr Victor Ng - Chairman of the TID Funded Embedded Software Project Sub-com |
| 12:45pm | End of Program |
|
|
|
|
|
|
|
|
|
|
Embedded Software Workshops:
| Date: | 12 June, 2008 (Thursday) |
| Time: | 2:15pm - 5:00pm |
| Venue: | Classrooms, 1/F, HKPC Building, 78 Tat Chee Avenue, Kowloon Tong, Hong Kong |
| Language: | Cantonese with English terminology |
Workshop 1:
"Embedded Linux and Andriod Platform Workshop" - By Mr Andrew Ip, Cwlinux Limited
Workshop 2:
"Embedded Software Application Workshop for Toys & Consumer Electronics" - By Mr Eric Ip, Integration Linkage Technology Ltd
Workshop 3:
"uPnP and Digital Entertainment Workshop" - By Mr Patrick Wu, ASTRI
Workshop 4:
"Creating Product Value via Usage of Embedded Software"
- By Mr Jeff Chui, Director of Corporate Planning and Human Resources, Perception Digital Ltd
& Dr Alan Lam, Chief Technical Officer, Sengital Ltd
Download Quick Report
(PDF, 275KB)